In July, the best showings happen where the AC is.

Nobody wants to drive to five homes in 110 degree heat. So the serious buyers pre-tour online and only leave the house for the ones they love.

A 3D tour plus a clean floorplan lets them walk every room and understand the layout before they ever get in the car. You show up to warmer buyers who already know the home.

It's the easiest add to a summer shoot, and it does the most work when it's hot.